LAB
Inclusive Design Strategy

Inclusive Design Strategy

Diversity isn’t a layer—it’s built in. From inclusive personas to multilingual tokens, we help your product reach everyone.

Why?

Building for the average user leaves money on the table. Inclusive design grows your market from day one.

  • Empathy workshops

  • Inclusive tokens baked in

Our process

  • Workshop Inclusion Goals

    Workshop Inclusion Goals

    Stakeholders agree on diversity, accessibility, and localisation objectives to embed from day one.

  • Create Inclusive Personas

    Create Inclusive Personas

    Edge-case personas are crafted to represent varied abilities, cultures, and contexts.

  • Update Design Tokens

    Update Design Tokens

    Accessibility and localisation considerations are baked into colour, spacing, and copy guidelines.

  • Prototype Inclusive Patterns

    Prototype Inclusive Patterns

    Examples—like alternative input options or flexible text sizing—are demonstrated in real flows.

  • Test with Diverse Users

    Test with Diverse Users

    Feedback from actual users validates and refines inclusive patterns before wide rollout.

  • Publish Strategy Playbook

    Publish Strategy Playbook

    Principles, checklists, and a roadmap guide future work and keep inclusivity top of mind.

Questions?

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